AYSHA LOREN - KEEP IT LIKE IT IS

AYSHA LOREN - KEEP IT LIKE IT IS
DUBROOM REVIEW

WWW, June 2014 - She's been involved somehow with "Destiny's Child" back in the days, but since this is a thing that is completely irrelevant for the promotion of (DUB) Reggae let's deal with what is. After she's livicated time to be with her family, trained and skillful singer Aysha Loren is now working with John Holt, Frankie Paul and even Luciano while she has just released what can only be described as a true, authentic Lovers' Rock track called "Keep it Like it Is". Yes, please do!

Lovers' Rock is that other side of UK Reggae which may have nothing to do with heavyweight Roots and Dubwise but is nevertheless very much a part of the many styles the big island in front of the European continent has provided the world with. Lovers' Rock: Smooth and silky, yet with a tight riddim or skank section (the guitars etc) and a solid drum and bass line. In other words: Reggae for lovers. Nothing to do with Dancehall and it's outbursts, just niceness and a very pleasant rhythm.

Well, it's a description of Lovers' Rock and it is a description of Aysha Loren's new single "Keep it Like it Is". This sistren has a beautiful voice that suits the silky style of Lover's Rock perfectly. Keep it like it is, indeed, keeping Lovers' Rock exactly like it is. Because it is the way it should be.

The single in fact is taken from an upcoming EP called "Back to You" and when it's representative of this EP, you can say that UK Lovers' Rock has been given an impulse that will help making the genre known to a wider audience, which it should. And for which we pay respect to this sistren.

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